Executive Development Programme in B2B Marketing and Data Studio

Name: Executive Development Programme in B2B Marketing and Data Studio
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The Executive Development Programme in B2B Marketing and Data Studio certificate course is a comprehensive program designed to meet the growing industry demand for experts in B2B marketing and data analysis. This course emphasizes the importance of data-driven decision-making in B2B marketing, providing learners with essential skills for career advancement.

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AboutThisCourse

The course covers key topics such as B2B marketing strategies, data analytics, and data visualization using Google's Data Studio. Learners will gain hands-on experience in creating and interpreting data reports, enabling them to make informed decisions and drive business growth. With the increasing importance of data in the business world, this course is essential for anyone looking to advance their career in B2B marketing. By gaining a deep understanding of data analytics and B2B marketing strategies, learners will be equipped with the skills to lead successful marketing campaigns and drive business success. In summary, this course provides learners with the essential skills and knowledge needed to excel in the field of B2B marketing and data analytics. By completing this program, learners will be well-positioned to take on leadership roles in B2B marketing and drive business growth through data-driven decision-making.

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CourseDetails

• B2B Marketing Fundamentals
• Understanding B2B Buyer Personas
• B2B Marketing Strategies and Tactics
• Data-Driven Marketing in B2B
• B2B Content Marketing and Sales Enablement
• B2B Social Media and Influencer Marketing
• B2B Email Marketing and Lead Nurturing
• B2B Search Engine Optimization (SEO) and Marketing (SEM)
• B2B Marketing Analytics and Data Studio
• B2B Marketing Technology (MarTech) and Automation

CareerPath

The B2B marketing landscape in the UK is an ever-evolving and dynamic space, with various roles shaping the industry's growth and direction. This 3D pie chart represents the current job market trends, offering a clear understanding of the distribution of these roles, their demand, and significance. In this 3D depiction of the B2B marketing job market, we have the following roles and their corresponding percentages: 1. Marketing Manager: 35% 2. Digital Marketing Specialist: 25% 3. Content Marketing Manager: 20% 4. B2B Marketing Analyst: 15% 5. SEO Specialist: 5% With a transparent background and no added background color, this chart is designed to be responsive and adapt to any screen size. As a career path and data visualization expert, I've ensured that each role is accurately represented, providing valuable insights into the industry's demands and salary ranges. By incorporating the google.visualization.arrayToDataTable method and setting the is3D option to true, we achieve a captivating and interactive 3D visualization of the B2B marketing job market trends in the UK.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN B2B MARKETING AND DATA STUDIO

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London School of International Business (LSIB)

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05 May 2025

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