Executive Development Programme in Sustainable IP and Brand Resilience
-- ViewingNowThe Executive Development Programme in Sustainable IP and Brand Resilience is a certificate course designed to empower professionals with the skills to build and manage resilient brands in the evolving business landscape. This programme emphasizes the importance of sustainable intellectual property (IP) practices in enhancing brand resilience and long-term success.
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⢠Introduction to Intellectual Property (IP) Management for Sustainable Competitive Advantage
⢠Understanding Brands and their Importance in Business Sustainability
⢠IP Rights and their Role in Building Resilient Brands
⢠Developing and Implementing an Effective IP Strategy for Brand Resilience
⢠IP Valuation and its Impact on Business Sustainability
⢠IP Portfolio Management for Long-term Brand Resilience
⢠Legal and Regulatory Frameworks for Sustainable IP and Brand Management
⢠Case Studies on Sustainable IP and Brand Resilience
⢠Best Practices in IP and Brand Management for Building Resilient Businesses
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