Advanced Certificate in Programmatic Advertising Compliance: A Masterclass
-- ViewingNowThe Advanced Certificate in Programmatic Advertising Compliance: A Masterclass is a comprehensive course designed to meet the growing industry demand for experts knowledgeable in programmatic advertising compliance. This certificate course emphasizes the importance of adhering to legal and ethical guidelines, ensuring brand safety, and maintaining transparency in automated ad buying.
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⢠Programmatic Advertising Foundations
⢠Real-Time Bidding (RTB) and Ad Exchanges
⢠Data Management Platforms (DMPs) and Audience Targeting
⢠Advanced Programmatic Channels: Video, Native, and Audio Advertising
⢠Fraud Detection and Brand Safety in Programmatic Advertising
⢠Cross-Device Tracking and Attribution Modeling
⢠Compliance with Regulations: GDPR, CCPA, and Privacy Laws
⢠Transparency and Viewability Measurement
⢠Artificial Intelligence (AI) and Machine Learning (ML) in Programmatic Advertising
⢠Advanced Certificate Exam: Programmatic Advertising Compliance
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