Executive Development Programme in Hospitality Business Strategy: Competitive Advantage
-- ViewingNowThe Executive Development Programme in Hospitality Business Strategy: Competitive Advantage is a certificate course designed to empower hospitality professionals with advanced strategic skills. In an industry where competition is fierce, this programme highlights the importance of understanding business strategy to gain a competitive edge.
4,153+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
ě´ ęłźě ě ëí´
100% ě¨ëźě¸
ě´ëěë íěľ
ęłľě ę°ëĽí ě¸ěŚě
LinkedIn íëĄíě ěśę°
ěëŁęšě§ 2ę°ě
죟 2-3ěę°
ě¸ě ë ěě
ë기 ę¸°ę° ěě
ęłźě ě¸ëśěŹí
⢠Hospitality Business Strategy: An overview of the key principles and concepts of strategy formulation and implementation in the hospitality industry. This unit will cover the importance of aligning business strategy with market trends, customer needs, and competitive dynamics.
⢠Competitive Advantage in Hospitality: This unit will focus on the concept of competitive advantage and how it applies to the hospitality industry. Students will learn about the different sources of competitive advantage, including cost leadership, differentiation, and niche strategy, and how to leverage them to achieve superior performance.
⢠Market Analysis and Positioning: In this unit, students will learn how to conduct market research, analyze market trends, and position their hospitality business effectively. The unit will cover topics such as segmentation, targeting, and positioning, as well as the use of market research tools and techniques.
⢠Innovation and Technology in Hospitality: This unit will explore the role of innovation and technology in driving competitive advantage in the hospitality industry. Students will learn about the latest trends and developments in hospitality technology, including mobile applications, artificial intelligence, and the Internet of Things (IoT).
⢠Service Quality and Customer Experience: This unit will focus on the importance of service quality and customer experience in the hospitality industry. Students will learn about the key drivers of customer satisfaction, loyalty, and advocacy, and how to design and deliver exceptional customer experiences that drive long-term business success.
⢠Strategic Human Resource Management: In this unit, students will learn about the role of human resources in developing and implementing hospitality business strategy. The unit will cover topics such as talent management, leadership development, and organizational culture, and their impact on competitive advantage.
⢠Financial Management and Performance Metrics: This unit will focus on the financial aspects of hospitality business strategy. Students will learn about the key financial metrics used to measure performance in the hospitality industry, including revenue management, cost control, and profitability analysis.
⢠Sustainability and Social Responsibility: In
ę˛˝ë Ľ 경ëĄ
ě í ěęą´
- 죟ě ě ëí 기본 ě´í´
- ěě´ ě¸ě´ ëĽěë
- ěť´í¨í° ë° ě¸í°ëˇ ě ꡟ
- 기본 ěť´í¨í° 기ě
- ęłźě ěëŁě ëí íě
ěŹě ęłľě ěę˛Šě´ íěíě§ ěěľëë¤. ě ꡟěąě ěí´ ě¤ęłë ęłźě .
ęłźě ěí
ě´ ęłźě ě ę˛˝ë Ľ ę°ë°ě ěí ě¤ěŠě ě¸ ě§ěęłź 기ě ě ě ęłľíŠëë¤. ꡸ę˛ě:
- ě¸ě ë°ě 기ę´ě ěí´ ě¸ěŚëě§ ěě
- ęśíě´ ěë 기ę´ě ěí´ ęˇě ëě§ ěě
- ęłľě ě겊ě ëł´ěě
ęłźě ě ěąęłľě ěźëĄ ěëŁí늴 ěëŁ ě¸ěŚě뼟 ë°ę˛ ëŠëë¤.
ě ěŹëë¤ě´ ę˛˝ë Ľě ěí´ ě°ëŚŹëĽź ě ííëę°
댏롰 ëĄëŠ ě¤...
ě죟 돝ë ě§ëʏ
ě˝ě¤ ěę°ëŁ
- 죟 3-4ěę°
- 쥰기 ě¸ěŚě ë°°ěĄ
- ę°ë°Ší ëąëĄ - ě¸ě ë ě§ ěě
- 죟 2-3ěę°
- ě 기 ě¸ěŚě ë°°ěĄ
- ę°ë°Ší ëąëĄ - ě¸ě ë ě§ ěě
- ě 체 ě˝ě¤ ě ꡟ
- ëě§í¸ ě¸ěŚě
- ě˝ě¤ ěëŁ
ęłźě ě ëł´ ë°ę¸°
íěŹëĄ ě§ëś
ě´ ęłźě ě ëšěŠě ě§ëśí기 ěí´ íěŹëĽź ěí ě˛ęľŹě뼟 ěě˛íě¸ě.
ě˛ęľŹěëĄ ę˛°ě ę˛˝ë Ľ ě¸ěŚě íë