Executive Development Programme in Fashion Marketing for a Global Audience
-- ViewingNowThe Executive Development Programme in Fashion Marketing for a Global Audience is a certificate course designed to empower fashion professionals with the skills needed to thrive in the global fashion market. This programme emphasizes the importance of understanding cultural nuances, consumer behavior, and global trends in fashion marketing.
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⢠Global Fashion Market Trends: Understanding the international fashion market, consumer behavior, and emerging trends.
⢠Fashion Marketing Strategy: Developing marketing strategies for fashion brands in the global market.
⢠Digital Fashion Marketing: Leveraging digital platforms for fashion marketing, including social media, e-commerce, and content marketing.
⢠Brand Management in Fashion: Building and managing fashion brands, including brand identity, positioning, and messaging.
⢠Fashion Retail Management: Managing fashion retail operations, including store layout, visual merchandising, and customer service.
⢠Fashion Buying and Merchandising: Understanding the fashion buying and merchandising process, including product development, sourcing, and inventory management.
⢠Global Supply Chain Management in Fashion: Managing the global supply chain for fashion brands, including logistics, production, and sustainability.
⢠Marketing Analytics for Fashion: Analyzing market data to drive strategic decisions in fashion marketing.
⢠Cultural Competence in Fashion Marketing: Understanding cultural diversity and its impact on fashion marketing strategies.
⢠Ethical and Sustainable Fashion Marketing: Exploring ethical and sustainable practices in fashion marketing and their impact on brand reputation and consumer behavior.
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