Global Certificate in Behavioral Economics: E-commerce Transformation

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The Global Certificate in Behavioral Economics: E-commerce Transformation course is a comprehensive program designed to equip learners with essential skills in applying behavioral economics to e-commerce. This course highlights the importance of understanding customer behavior and decision-making processes in the online shopping experience.

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과정 세부사항

• Introduction to Behavioral Economics in E-commerce 
• Understanding Consumer Biases and Heuristics
• Applying Behavioral Economics Principles in E-commerce
• Nudging and Choice Architecture in Online Shopping
• Behavioral Pricing Strategies for E-commerce
• Behavioral Design for User Experience Optimization
• Social Influence and Persuasion Techniques in E-commerce
• Ethics and Regulations in Behavioral E-commerce
• Case Studies and Real-World Applications
• Future Trends and Innovations in Behavioral E-commerce

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