Executive Development Programme in Communication: Achieving Results
-- ViewingNowThe Executive Development Programme in Communication: Achieving Results is a certificate course designed to enhance your communication skills for professional growth. In an era where effective communication drives success, this programme is increasingly important for industry demands.
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⢠Effective Business Communication: This unit will cover the fundamental principles of clear and concise business communication, including written, verbal, and non-verbal communication strategies.
⢠Strategic Communication Planning: This unit will focus on developing a comprehensive communication plan that aligns with the organization's goals and objectives. It will cover primary and secondary research techniques, audience analysis, and message development.
⢠Cross-Cultural Communication: This unit will highlight the importance of cultural competence in communication and provide strategies for effective cross-cultural communication. It will cover topics such as cultural norms, values, and beliefs and their impact on communication.
⢠Crisis Communication: This unit will provide strategies for effective communication during a crisis. It will cover topics such as crisis communication planning, message development, and delivery.
⢠Persuasive Communication: This unit will focus on developing persuasive communication skills, including negotiation, influencing, and decision-making strategies. It will cover primary and secondary research techniques, audience analysis, and message development.
⢠Presentation Skills: This unit will provide strategies for delivering effective presentations, including body language, voice, and visual aids. It will cover topics such as speech preparation, audience engagement, and delivery techniques.
⢠Social Media and Digital Communication: This unit will cover the impact of social media and digital communication on business communication. It will provide strategies for effective communication on various digital platforms and cover topics such as social media policies, best practices, and analytics.
⢠Stakeholder Engagement: This unit will focus on developing strategies for engaging stakeholders effectively, including internal and external stakeholders. It will cover topics such as stakeholder analysis, communication planning, and message development.
⢠Measuring Communication Success: This unit will provide strategies for measuring the success of communication efforts, including metrics and evaluation techniques. It will cover topics such as return on investment (ROI), reputation management, and brand awareness.
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