Advanced Certificate in SEO Evaluation for Startups
-- ViewingNowThe Advanced Certificate in SEO Evaluation for Startups is a comprehensive course designed to equip learners with the essential skills for career advancement in the ever-evolving digital marketing landscape. This certificate course focuses on the importance of Search Engine Optimization (SEO) for startups, emphasizing the critical role of SEO evaluation in enhancing online visibility, driving website traffic, and increasing conversions.
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⢠Advanced Keyword Research: Understanding the importance of long-tail keywords, keyword intent, and search volume in SEO evaluation for startups.
⢠On-page SEO Evaluation: Assessing title tags, meta descriptions, header tags, and content quality to optimize website performance.
⢠Technical SEO Evaluation: Analyzing website structure, mobile optimization, site speed, and XML sitemaps to improve search engine visibility.
⢠Off-page SEO Evaluation: Evaluating backlinks, social signals, and brand mentions to measure the effectiveness of a startup's off-page SEO strategy.
⢠Local SEO Evaluation: Optimizing for local search, Google My Business, and online reviews to improve local search rankings.
⢠SEO Analytics and Reporting: Measuring KPIs, analyzing data, and creating reports to evaluate SEO performance and identify areas for improvement.
⢠SEO Content Strategy: Developing a content strategy that aligns with SEO goals, target audience, and keyword research.
⢠Advanced Link Building Techniques: Exploring white-hat link building strategies, such as content creation, influencer outreach, and broken link building.
⢠Mobile SEO Evaluation: Optimizing for mobile-first indexing, mobile UX, and Accelerated Mobile Pages (AMP) to improve mobile search rankings.
⢠SEO for E-commerce: Evaluating product descriptions, category pages, and user experience to optimize e-commerce websites for search engines.
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