Executive Development Programme in Community Management & Product Development
-- ViewingNowThe Executive Development Programme in Community Management & Product Development is a certificate course designed to empower professionals with essential skills in managing communities and developing products. This program highlights the importance of community engagement and product development in today's business landscape, where customer-centric approaches are key to success.
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⢠Strategic Community Management: Understanding the role of community in product development, building and managing online communities, analyzing community data and insights
⢠Product Development Lifecycle: Overview of product development process, from ideation to launch, including gatekeeping, project management, and product roadmapping
⢠User-Centered Design: Design thinking, user research, prototyping, and testing, with a focus on creating products that meet user needs and expectations
⢠Product Marketing: Go-to-market strategies, product positioning, messaging, and launch planning, with a focus on building awareness and driving user adoption
⢠Data Analysis for Product Managers: Metrics and analytics for product managers, including product performance, user behavior, and market trends
⢠Stakeholder Management: Building relationships with cross-functional teams, influencing stakeholders, and communicating product vision and strategy
⢠Agile Product Management: Implementing agile methodologies in product development, including Scrum, Kanban, and Lean, with a focus on iterative development and continuous improvement
⢠Product Innovation: Creating a culture of innovation, identifying new opportunities, and driving growth through product innovation
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