Advanced Certificate in Event PR & Crisis Communication
-- ViewingNowThe Advanced Certificate in Event PR & Crisis Communication is a comprehensive course designed to equip learners with essential skills for career advancement in public relations and crisis communication. This course emphasizes the importance of effective communication strategies during critical events, empowering learners to manage and navigate challenging situations with confidence.
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GBP £ 140
GBP £ 202
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⢠Advanced Event Public Relations: This unit will cover the advanced strategies and techniques for managing public relations for events. It will include topics such as media relations, influencer marketing, and event branding.
⢠Crisis Communication Planning: This unit will teach students how to develop a crisis communication plan to respond to negative events that may impact an organization's reputation. It will cover topics such as risk assessment, message development, and delivery strategies.
⢠Social Media in Event PR & Crisis Communication: This unit will explore the role of social media in event public relations and crisis communication. Students will learn how to leverage social media platforms to build brand awareness, engage with audiences, and manage crises.
⢠Stakeholder Engagement in Events: This unit will focus on the importance of engaging with various stakeholders in the event planning process. It will cover topics such as stakeholder analysis, communication strategies, and relationship building.
⢠Media Training for Events: This unit will provide students with the skills and knowledge needed to effectively communicate with the media during events. It will cover topics such as interview techniques, message development, and body language.
⢠Measuring Event PR & Crisis Communication Success: This unit will teach students how to measure the success of their event public relations and crisis communication efforts. It will cover topics such as setting goals, tracking metrics, and evaluating outcomes.
⢠Reputation Management in Events: This unit will focus on the importance of managing an organization's reputation during events. It will cover topics such as reputation monitoring, crisis prevention, and recovery strategies.
⢠Corporate Social Responsibility in Events: This unit will explore the role of corporate social responsibility (CSR) in event public relations and crisis communication. Students will learn how to develop and implement CSR strategies that align with an organization's values and goals.
⢠Ethics in Event PR & Crisis Communication: This unit will cover the ethical considerations that arise in event public relations and crisis communication. Students will learn about the ethical principles that guide professional communication and how to apply them in practice.
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