Executive Development Programme in Crisis Communication: Building a Resilient Real Estate Organization
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⢠Crisis Communication Strategy: Developing a robust communication plan for real estate organizations during a crisis.
⢠Media Relations Management: Building strong relationships with media personnel to ensure positive coverage in times of crisis.
⢠Social Media in Crisis Communication: Utilizing social media platforms to effectively communicate with stakeholders during a crisis.
⢠Internal Communication: Ensuring clear and effective communication with employees and internal stakeholders during a crisis.
⢠Risk Assessment and Management: Identifying potential crises and developing strategies to mitigate risks in a real estate organization.
⢠Legal and Ethical Considerations: Understanding legal and ethical implications of crisis communication and decision-making in real estate.
⢠Stakeholder Management: Identifying and managing relationships with various stakeholders during a crisis in the real estate industry.
⢠Reputation Management: Protecting and restoring the reputation of a real estate organization during and after a crisis.
⢠Case Studies and Simulations: Analyzing real-life crisis situations in the real estate industry and participating in simulation exercises to prepare for potential crises.
⢠Evaluation and Continuous Improvement: Measuring the effectiveness of crisis communication efforts and continuously improving response strategies in a real estate organization.
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