Global Certificate in Event Brand Management for the Future
-- ViewingNowThe Global Certificate in Event Brand Management for the Future is a comprehensive course designed to empower learners with the essential skills needed to thrive in the event planning industry. This course highlights the importance of event brand management and its role in creating successful and memorable events.
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GBP £ 140
GBP £ 202
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Event Brand Strategy & Planning: This unit covers the development of strategic plans for event branding, including setting objectives, target audience identification, and messaging.
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Event Identity Design: This unit explores the process of designing a visual identity for events, including logos, color schemes, typography, and other design elements.
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Integrated Event Marketing: This unit covers the various marketing channels and tactics used to promote events, including social media, email marketing, content marketing, and influencer marketing.
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Experiential Event Design: This unit focuses on creating immersive and engaging event experiences that connect with attendees on an emotional level and reinforce the event brand.
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Event Technology & Innovation: This unit explores the latest technologies and innovations in event management, including virtual and hybrid events, event apps, and data analytics.
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Sponsorship & Revenue Generation: This unit covers the strategies and tactics for securing sponsorships and generating revenue for events, including sponsorship proposals, activation plans, and ROI measurement.
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Crisis Management & Event Safety: This unit addresses the importance of crisis management and event safety in event brand management, including risk assessment, emergency response planning, and communication strategies.
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