Executive Development Programme in Creating Data-Driven Mobile UX Strategies
-- ViewingNowThe Executive Development Programme in Creating Data-Driven Mobile UX Strategies certificate course is a comprehensive program designed to meet the growing industry demand for data-driven mobile user experience (UX) strategies. This course emphasizes the importance of leveraging data to create effective and engaging mobile UX, a critical skill in today's digital-first world.
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โข Data-Driven Mobile UX Design: Understanding the fundamental principles of data-driven mobile user experience (UX) design, including user research, data collection, and analysis. โข User Research Methods: Exploring various user research techniques such as usability testing, interviews, surveys, and persona development for data-driven UX design decisions. โข Data Collection and Analysis: Learning how to collect, interpret, and analyze data from various sources, including analytics tools, user feedback, and A/B testing results. โข Prototyping and Iterative Design: Creating low-fidelity and high-fidelity prototypes to test and validate design concepts, and incorporating user feedback and data insights to iterate and improve the UX strategy. โข Mobile Analytics Tools: Familiarizing with popular mobile analytics tools, such as Google Analytics, Firebase, and Mixpanel, and understanding how to use them to measure and optimize mobile UX performance. โข User-Centered Design Approach: Adopting a user-centered design approach to create effective and engaging mobile UX strategies, focusing on user needs, goals, and behaviors. โข Accessibility and Inclusive Design: Ensuring that mobile UX strategies are accessible and inclusive for all users, including those with disabilities, and following best practices and guidelines such as WCAG 2.1 and ADA. โข Designing for Multiple Devices: Considering the variety of mobile devices and platforms, and creating responsive and adaptive UX strategies that work seamlessly across different form factors and screen sizes. โข Collaboration and Communication: Working effectively with cross-functional teams, including product managers, developers, and stakeholders, to communicate and align on the mobile UX strategy, and to integrate it into the product development process.
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