Global Certificate in Engineering Market Research and Consumer Behavior
-- ViewingNowThe Global Certificate in Engineering Market Research and Consumer Behavior is a comprehensive course that equips learners with essential skills for career advancement in the engineering industry. This course highlights the importance of market research and consumer behavior in making informed business decisions, driving innovation, and improving product development.
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โข Unit 1: Introduction to Engineering Market Research
โข Unit 2: The Role of Consumer Behavior in Engineering Market Research
โข Unit 3: Research Methods in Engineering Market Research
โข Unit 4: Quantitative and Qualitative Data Analysis in Market Research
โข Unit 5: Understanding Consumer Decision-Making Processes
โข Unit 6: Market Segmentation and Targeting Strategies
โข Unit 7: Product Design and Development Based on Consumer Insights
โข Unit 8: Branding and Positioning in Engineering Markets
โข Unit 9: Market Trends and Competitive Analysis
โข Unit 10: Communicating Research Findings and Recommendations
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