Executive Development Programme in Ad Connection & Strategic Thinking
-- ViewingNowThe Executive Development Programme in Ad Connection & Strategic Thinking is a certificate course designed to enhance professionals' skills in advertising and strategic planning. This programme is crucial in today's fast-paced business environment, where companies constantly seek innovative ways to connect with consumers and gain a competitive edge.
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โข Ad Connection Fundamentals
โข Understanding Target Audience & Market Segmentation
โข Creative Brief Development & Briefing Process
โข Strategic Media Planning & Buying
โข Analyzing Ad Performance Metrics & Campaign Evaluation
โข Advertising Channels: Digital, Print, TV, Radio, Outdoor
โข Building an Effective Advertising Budget & Allocating Resources
โข Integrating Advertising with Marketing & Sales Strategies
โข Ethical Considerations in Advertising & Corporate Social Responsibility
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