Advanced Certificate in Mobile Optimization for Email
-- ViewingNowThe Advanced Certificate in Mobile Optimization for Email is a crucial course for digital marketing professionals. With the rapid increase in mobile users, optimizing emails for mobile devices has become essential.
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โข Mobile Email Design Fundamentals: Understanding the basics of mobile optimization, responsive design, and the importance of mobile-friendly emails. โข Email Frameworks & Tools: Exploring popular email frameworks like Zurb Foundation for Emails, Ink and tools like Litmus, Email on Acid. โข Typography & Readability: Learning about typography best practices, font sizes, line-spacing, and readability on mobile devices. โข Image Optimization: Understanding the importance of image compression, resolution, and file size for fast loading emails on mobile devices. โข Call-to-Action (CTA) Design: Creating effective and engaging CTAs, including button design, placement, and color theory. โข Testing & Analytics: Testing email designs across different devices, email clients, and operating systems, and understanding key metrics and analytics for mobile optimization. โข Accessibility & Compliance: Ensuring emails are accessible to all users, including those with disabilities, and complying with email regulations and standards. โข Advanced Techniques: Exploring advanced mobile optimization techniques, such as interactive emails, kinetic design, and AMP for Email.
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