Certificate Ad Fraud: Detecting & Preventing Attacks
-- ViewingNowThe Certificate in Ad Fraud: Detecting & Preventing Attacks is a crucial course for digital marketers, cybersecurity professionals, and analysts. This program addresses the growing challenge of ad fraud, a multi-billion dollar issue impacting the online advertising industry.
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โข Understanding Ad Fraud
โข Types of Ad Fraud: Bots, Click Farms, and Human Fraud
โข Ad Fraud Detection Techniques: Traffic Analysis, Behavioral Analysis, and Machine Learning
โข Preventing Ad Fraud: Ad Verification, Blacklisting, and Whitelisting
โข Ad Fraud Metrics: Click-Through Rates, Conversion Rates, and Cost Per Click
โข Mobile Ad Fraud: SDK Spoofing, Click Injection, and Device Farms
โข Ad Fraud Case Studies: Analyzing Real-World Examples
โข Ad Fraud Laws and Regulations: Understanding the Legal Landscape
โข The Future of Ad Fraud Detection and Prevention
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