Certificate in Acquisition Metrics for Mobile Games
-- ViewingNowThe Certificate in Acquisition Metrics for Mobile Games is a comprehensive course designed to equip learners with essential skills in mobile gaming analytics. This program highlights the importance of data-driven decision-making in the mobile gaming industry, where user acquisition and retention are critical to success.
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Understanding Mobile Game Analytics
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Key Acquisition Metrics for Mobile Games
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User Acquisition Cost (UAC)
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Customer Lifetime Value (CLTV)
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Analyzing Retention Rates
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Measuring Return on Ad Spend (ROAS)
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Monitoring In-game Purchases
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Optimizing Organic User Acquisition
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Tracking and Improving Conversion Rates
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