Executive Development Programme in Reputation & Brand Protection
-- ViewingNowThe Executive Development Programme in Reputation & Brand Protection is a certificate course designed to empower professionals with the skills to safeguard their organization's reputation and brand value. In an era where brand image can be tarnished in an instant, this course is of paramount importance.
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โข Reputation & Brand Protection: Introduction and Overview
โข Understanding Brand Equity and its Importance
โข Building a Strong Brand Foundation
โข Risks and Threats to Brand Reputation
โข Crisis Management and Brand Resilience
โข Measuring and Monitoring Brand Performance
โข Stakeholder Engagement and Relationship Management
โข Legal and Regulatory Compliance in Brand Protection
โข Digital and Social Media Strategy for Reputation Management
โข Ethical Considerations in Brand Protection
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