Masterclass Certificate in High-Performance Internal Comms
-- ViewingNowThe Masterclass Certificate in High-Performance Internal Comms is a comprehensive course designed to enhance your strategic communication skills in today's fast-paced business world. This certificate program emphasizes the importance of effective internal communication in driving employee engagement, boosting productivity, and fostering a positive organizational culture.
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Unit 1: Foundations of Internal Communications – Understanding the importance of effective internal comms, the role of internal comms in organizational success, and key concepts and theories.
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Unit 2: Strategic Internal Comms Planning – Developing a comprehensive internal comms strategy, setting goals and objectives, and measuring success.
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Unit 3: Stakeholder Management – Identifying and managing internal comms stakeholders, building relationships, and communicating effectively.
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Unit 4: Employee Engagement – Understanding the role of internal comms in employee engagement, increasing employee motivation and loyalty, and improving performance.
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Unit 5: Internal Comms Channels – Choosing the right internal comms channels, optimizing their use, and measuring their effectiveness.
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Unit 6: Crisis Communications – Preparing for and managing internal comms during a crisis, ensuring business continuity and employee safety.
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Unit 7: Internal Comms Technology – Understanding the latest internal comms technology, including intranets, social media, and collaboration tools, and how to use them effectively.
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Unit 8: Internal Comms Measurement – Measuring the impact of internal comms, evaluating success, and making data-driven decisions.
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Unit 9: Internal Comms Ethics – Understanding the ethical considerations of internal comms, ensuring transparency, and maintaining trust.
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Unit 10: Future of Internal Comms – Exploring the future of internal comms, including emerging trends and technologies, and how to prepare for them.
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