Global Certificate in Programmatic Advertising: Emerging Trends
-- ViewingNowThe Global Certificate in Programmatic Advertising: Emerging Trends is a comprehensive course that focuses on the rapidly evolving programmatic advertising industry. This course is essential for professionals looking to stay ahead in the dynamic world of digital marketing.
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โข Unit 1: Introduction to Programmatic Advertising
โข Unit 2: Global Programmatic Advertising Landscape
โข Unit 3: Programmatic Advertising Technologies and Platforms
โข Unit 4: Data and Audience Targeting in Programmatic Advertising
โข Unit 5: Programmatic Advertising Formats: Display, Video, Audio, and Native
โข Unit 6: Real-Time Bidding (RTB) and Automated Guaranteed
โข Unit 7: Programmatic Advertising Measurement and Analytics
โข Unit 8: Fraud, Brand Safety, and Transparency in Programmatic Advertising
โข Unit 9: Future Trends and Innovations in Programmatic Advertising
โข Unit 10: Global Case Studies and Best Practices in Programmatic Advertising
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