Global Certificate Facebook Ads Home Services: High-Converting Campaigns
-- viewing nowThe Global Certificate in Facebook Ads for Home Services: High-Converting Campaigns is a comprehensive course designed to equip learners with the essential skills to create and manage high-converting Facebook ads for the home services industry. This course is critical for digital marketers, small business owners, and home services professionals seeking to expand their online presence, generate leads, and increase revenue.
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Course Details
• Facebook Ads Manager Basics: Setting up a business manager account, understanding ad objectives, and creating a high-performing ad set.
• Audience Research & Segmentation: Identifying target audiences, creating custom and lookalike audiences, and utilizing audience insights.
• Creating Compelling Ad Content: Writing irresistible ad copy, selecting eye-catching images, and designing effective video ads.
• Ad Placement & Optimization: Choosing the right ad placements, optimizing ad delivery, and utilizing automated rules.
• Conversion Tracking & Measurement: Setting up conversion tracking, understanding key metrics, and analyzing ad performance.
• Budgeting & Scaling Strategies: Allocating ad spend, testing ad variations, and scaling winning campaigns.
• Local Awareness Ads: Utilizing local awareness ads, targeting local audiences, and increasing foot traffic.
• Retargeting Campaigns: Setting up retargeting campaigns, creating dynamic ads, and recovering abandoned carts.
• Facebook Pixel & Catalog Setup: Installing the Facebook pixel, creating a product catalog, and optimizing for catalog sales.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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