Professional Certificate in Google News & Discoverability
-- viewing nowThe Professional Certificate in Google News & Discoverability is a comprehensive course that equips learners with essential skills for career advancement in digital marketing and journalism. This program, offered by Coursera in partnership with Google, focuses on enhancing content visibility and discoverability through various Google tools and platforms.
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Course Details
• Unit 1: Introduction to Google News & Discoverability
• Unit 2: Google News Basics: Algorithm, Eligibility, & Best Practices
• Unit 3: Optimizing Content for Google News: Tips & Strategies
• Unit 4: Technical SEO for Google News: Website Structure & Metadata
• Unit 5: Leveraging AMP for Increased Visibility in Google News
• Unit 6: Google Discover: Understanding the Platform & Its Algorithm
• Unit 7: Optimizing Content for Google Discover: Topics, Formats, & Engagement
• Unit 8: Measuring Success in Google News & Discoverability: Key Metrics & Tools
• Unit 9: Troubleshooting & Best Practices for Google News & Discoverability Issues
• Unit 10: Future Trends & Innovations in Google News & Discoverability
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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