Professional Certificate in Google News & Discoverability

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The Professional Certificate in Google News & Discoverability is a comprehensive course that equips learners with essential skills for career advancement in digital marketing and journalism. This program, offered by Coursera in partnership with Google, focuses on enhancing content visibility and discoverability through various Google tools and platforms.

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About this course

Learners will gain industry-demanded knowledge in areas such as Google Search, Google News, Google Trends, and Google News Initiative. By completing this course, learners will not only improve their content discoverability but also strengthen their digital marketing and analytics skills. This professional certificate is an excellent opportunity for those seeking to stand out in the competitive job market and advance their careers in digital media.

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Course Details

• Unit 1: Introduction to Google News & Discoverability
• Unit 2: Google News Basics: Algorithm, Eligibility, & Best Practices
• Unit 3: Optimizing Content for Google News: Tips & Strategies
• Unit 4: Technical SEO for Google News: Website Structure & Metadata
• Unit 5: Leveraging AMP for Increased Visibility in Google News
• Unit 6: Google Discover: Understanding the Platform & Its Algorithm
• Unit 7: Optimizing Content for Google Discover: Topics, Formats, & Engagement
• Unit 8: Measuring Success in Google News & Discoverability: Key Metrics & Tools
• Unit 9: Troubleshooting & Best Practices for Google News & Discoverability Issues
• Unit 10: Future Trends & Innovations in Google News & Discoverability

Career Path

In the UK, the demand for data-related roles has significantly grown in recent years, especially for professionals with a Professional Certificate in Google News & Discoverability. The following 3D pie chart highlights this trend, displaying the relative popularity of specific roles in this field. The chart reveals that Data Engineers are the most sought-after professionals, accounting for 40% of the demand in the job market. This is followed by Data Analysts, with a 30% share. Business Intelligence and Journalism roles make up the remaining 20% and 10% accordingly. As an expert in data visualization and career pathways, I must emphasize the importance of keeping your skills up-to-date with the ever-evolving job market trends. Acquiring a Professional Certificate in Google News & Discoverability can undoubtedly make you a highly desirable candidate for these roles. In this competitive landscape, having a well-rounded skill set and staying updated on industry demands is crucial. With this certification, you can showcase your proficiency in Google News & Discoverability, making you stand out among other candidates. In summary, investing in a Professional Certificate in Google News & Discoverability can lead to a wide range of lucrative career opportunities. By understanding the industry trends, salary ranges, and skill demands, you can make informed decisions when choosing a role that aligns with your interests and professional goals.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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PROFESSIONAL CERTIFICATE IN GOOGLE NEWS & DISCOVERABILITY
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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