Global Certificate in SEO Evaluation and Keyword Research

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The Global Certificate in SEO Evaluation and Keyword Research is a comprehensive course designed to equip learners with essential skills in Search Engine Optimization (SEO). This course emphasizes the importance of SEO evaluation and keyword research in driving online visibility and organic traffic, making it invaluable in today's digital age.

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About this course

With the ever-increasing demand for digital marketing professionals, this course offers a golden opportunity for career advancement. It provides learners with the knowledge and tools to conduct effective keyword research, understand SEO metrics, and perform technical SEO audits. These skills are highly sought after in various industries, including e-commerce, digital marketing agencies, and tech companies. Upon completion, learners will be able to contribute significantly to their organizations' online presence and SEO strategies. They will be proficient in using SEO tools, understanding SEO reports, and making data-driven decisions - all crucial skills for any modern marketing role.

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Course Details


• SEO Evaluation
• Keyword Research
• SEO Tools and Software
• On-page SEO
• Off-page SEO
• Organic Search Results
• SEO Metrics and Analytics
• Local SEO
• Mobile SEO
• SEO Best Practices

Career Path

In the world of online marketing and content strategy, understanding the importance of Search Engine Optimization (SEO) is crucial. With the increasing demand for digital marketing, SEO experts are in high demand in the UK job market. Let's look at the different roles related to SEO and their market shares in a 3D Pie Chart: - SEO Specialist: As one of the most sought-after roles, SEO Specialists account for 55% of the SEO job market. They focus on optimizing websites, content, and keywords to improve search engine rankings. - SEO Manager: Managers hold 25% of the SEO positions in the industry. They oversee SEO strategies, team coordination, and client communication. - Technical SEO: These professionals specialize in website architecture, URL structure, and mobile optimization, representing 15% of the SEO job market. - SEO Content Writer: Content Writers with SEO knowledge make up the remaining 5% of the market. They create optimized content for websites and blogs, ensuring proper keyword usage and density. Explore these SEO career paths and enhance your digital marketing skills to stay relevant in the ever-evolving job market.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Earn a career certificate

Sample Certificate Background
GLOBAL CERTIFICATE IN SEO EVALUATION AND KEYWORD RESEARCH
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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