Executive Development Programme in Twitter Marketing for the Future
-- viewing nowThe Executive Development Programme in Twitter Marketing for the Future</strong} certificate course is a comprehensive program designed to meet the growing industry demand for experts in Twitter marketing. With Twitter's user base of over 300 million monthly active users, there is a high demand for professionals who can leverage this platform for business growth.
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Course Details
• Twitter Marketing Fundamentals: An introduction to Twitter as a marketing platform, including setting up a profile, understanding the Twitter interface, and basic terminology.
• Building a Twitter Strategy: Developing a comprehensive Twitter marketing strategy, including setting goals, identifying targets, and creating a content plan.
• Content Creation for Twitter: Best practices for creating engaging and effective tweets, including text, images, videos, and hashtags.
• Twitter Advertising: An overview of Twitter's advertising options, including Promoted Tweets, Accounts, and Trends, and how to create and manage successful campaigns.
• Twitter Analytics: Understanding and using Twitter's analytics tools to measure the success of tweets and campaigns, and to optimize future efforts.
• Customer Engagement on Twitter: Building relationships with customers and prospects on Twitter, including responding to mentions and messages, and managing customer service issues.
• Influencer Marketing on Twitter: Identifying and working with influencers on Twitter to amplify your brand's reach and impact.
• Twitter for Events: Using Twitter to promote and cover events, including live-tweeting and creating event-specific hashtags.
• Twitter for Crisis Management: Best practices for using Twitter during a crisis, including communicating with stakeholders, managing negative feedback, and monitoring the conversation.
• Future Trends in Twitter Marketing: Keeping up with the latest trends and developments in Twitter marketing, including new features and best practices.
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Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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