Professional Certificate in Market Research and ROI

Name: Professional Certificate in Market Research and ROI
Availability: InStock

-- viewing now

The Professional Certificate in Market Research and ROI is a course designed to empower learners with the skills necessary to make data-driven business decisions. This program emphasizes the importance of market research in identifying opportunities, mitigating risks, and improving overall business performance.

4.0

Based on 2,028 reviews

7,853+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

About this course

In an era where data is king, the demand for market research professionals has never been higher. According to the Bureau of Labor Statistics, employment in market research analysis is projected to grow 18% from 2020 to 2030, much faster than the average for all occupations. This course equips learners with essential skills such as survey design, data analysis, and strategic decision-making. By the end of this program, learners will be able to demonstrate their ability to conduct market research, interpret results, and present findings to stakeholders. This certification can open doors to various career opportunities, including market research analyst, marketing manager, and business consultant. Invest in your career today with the Professional Certificate in Market Research and ROI.

100% online

Learn from anywhere

Shareable certificate

Add to your LinkedIn profile

2 months to complete

at 2-3 hours a week

Start anytime

No waiting period

Course Details

• Market Research Fundamentals
• Defining Research Objectives and Questions
• Secondary Research: Data Collection and Analysis
• Primary Research: Surveys, Focus Groups, and Interviews
• Quantitative and Qualitative Data Analysis
• Market Segmentation and Targeting
• ROI (Return on Investment) Basics
• Measuring and Maximizing Marketing ROI
• Market Research Ethics and Compliance
• Market Research Case Studies and Real-World Examples
These units cover a comprehensive range of topics essential for a Professional Certificate in Market Research and ROI. Beginning with foundational concepts, the curriculum progresses through data collection and analysis, market segmentation, and ROI measurement. The course also emphasizes ethics and real-world applications to provide a well-rounded learning experience.

Career Path

In the UK, market research and ROI professionals have various roles, each with distinct job market trends and salary ranges. Here is a 3D pie chart showcasing the percentage of professionals in each role: 1. **Market Research Analyst**: These professionals design and implement research studies to gather data and information about specific markets, competitors, and products. They typically earn between £25,000 and £50,000 per year. 2. **Consumer Insight Analyst**: Consumer insight analysts focus on understanding customer behavior, preferences, and motivations. They usually earn between £28,000 and £45,000 annually. 3. **Market Intelligence Analyst**: Market intelligence analysts monitor and analyze market trends and competitors to provide strategic insights. Their annual salary ranges from £30,000 to £60,000. 4. **ROI Specialist**: ROI specialists are responsible for measuring and optimizing the return on investment for marketing campaigns and other business initiatives. They typically earn between £35,000 and £70,000 per year. These roles are in high demand as companies aim to make informed decisions based on data and improve their marketing strategies. Employers increasingly seek professionals with skills in data analysis, strategic thinking, and storytelling. By upskilling in these areas, professionals can enhance their career prospects and contribute to organizational growth.

Entry Requirements

Basic understanding of the subject matter
Proficiency in English language
Computer and internet access
Basic computer skills
Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

Not accredited by a recognized body
Not regulated by an authorized institution
Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

Why people choose us for their career

Loading reviews...

Frequently Asked Questions

What makes this course unique compared to others?

▼

How long does it take to complete the course?

▼

What support will I receive during the course?

▼

Is the certificate recognized internationally?

▼

What career opportunities will this course open up?

▼

When can I start the course?

▼

What is the course format and learning approach?

▼

Course fee

Get course information

Pay as a company

Request an invoice for your company to pay for this course.

Pay by Invoice

Earn a career certificate

PROFESSIONAL CERTIFICATE IN MARKET RESEARCH AND ROI

is awarded to

Learner Name

who has completed a programme at

London School of International Business (LSIB)

Awarded on

05 May 2025

Blockchain Id: s-1-a-2-m-3-p-4-l-5-e

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.