Executive Development Programme in YouTube & Digital Brand Building
-- viewing nowThe Executive Development Programme in YouTube & Digital Brand Building is a certificate course designed to empower professionals with the skills necessary to excel in the digital era. This program emphasizes the importance of understanding and leveraging YouTube and digital brand building for career advancement and business growth.
7,494+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• YouTube Channel Optimization: Setting up a channel, channel branding, and video optimization
• Understanding YouTube Algorithm and Video Metrics
• Content Strategy for Digital Brand Building: Identifying target audience, content pillars, and storytelling
• Video Production for YouTube: Pre-production, production, and post-production
• YouTube SEO: Keyword research, metadata optimization, and link building
• YouTube Advertising: Overview of YouTube ads, targeting options, and ad formats
• Influencer Marketing on YouTube: Identifying and collaborating with influencers, and measuring success
• Community Management on YouTube: Building and engaging with a community, and managing comments and feedback
• Analytics and Data-Driven Decision Making: Using YouTube analytics and Google Analytics to track performance and make informed decisions
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate